Rob de Rooy – Comic Contracts

Rob de RooyRobert is an independent practicing commercial attorney based in Cape Town, South Africa. He also serves as non-executive director on the boards of several companies. Living in a developing country, and one of the world’s most unequal societies, he wants to do something about the vulnerability of people when they sign contracts, and especially people that are poor and illiterate. From this the idea of using comics as contracts was born. Comic contracts are legally binding illustrated contracts for illiterate people. Robert is developing, researching and advocating comic contracts as a way for illiterate people to independently understand contracts, guide behaviour and improve the relationship between contracting parties. He was born on 13 April 1970, studied business (B Com) and law (LLB) at the University of Stellenbosch, completed at the University of Leiden. More recently he completed an MBA specializing in Executive Management at the University of Cape Town.

In Lawyers as Changemakers, Rob wrote about his work using visuals in contracts, Comic Contracts.  Here is an example:

Comic Contract: Employment


Rob’s Website:

And these news stories explain more:

Cape Town lawyer creates legal contracts using only pictures

VideoS.A lawyer develops world’s 1st illustrated contract for farm-workers

Rob won the prestigious innovation award for the IAACM in 2016. IACCM is the International Association of Contract and Commercial Management.contract-and-award

The IACCM Innovation Awards program recognizes leaders in our community – individuals and teams who are raising the profile of contract and commercial capability within their organizations.